Sleep Never Sounded So Good

Industrial design, product development, UI, UX, app design

Roles - creative director leading a team of 2 ID and 1 UI designer, client point of contact, principal designer.

"We want to help you sleep better by masking unwanted noise in the bedroom and replacing it with soothing sounds."

We designed Bose's new sleep buds for a new target demographic: the tired wife trying to get a good night's rest next to her snoring husband. As a new product in a new push toward wellness products, we were tasked with creating a distinct design that reflected the nature of the product. We created a minimal set of in-ear buds and paired them with a subtle, monolithic charging station that elicits calm. The associate app departs from the set Bose language as we explored how they might address sleep and wellness.  

Designed at ASTRO Studios

Time Magazine - Best Innovations 2018 Health and Wellness

IDEA - Excellence Awards